Forum Posts

西法特西法特
Aug 02, 2022
In Welcome to the Arts Forum
Ultimately, he says, “that value then is really in driving awareness, driving engagement, driving familiarity. So solely focusing on these commercial metrics for the social channel, it misses the point, it deflates the value of the channel, it deflates interest and investment. Ultimately it harms growth, but by that same token, simply increasing investment in social and reporting standard metrics won’t demonstrate growth.” Four ways to respond to the challenge Responding to this issue is not easy, of course. Duke says that “it requires a fundamental shift in thinking away from just ‘what’s the return on investment of social’ – as we found, it’s really difficult to define that because of the challenges associated with the nature of the user who reaches us through this channel.” Duke explained four actionable points: The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. “Yes, by all means report them – you really do want a return on ad spend, for example, of social media marketing above 100% – at least that means you’re not actively losing your investment. But for your consideration channels and no, that’s not just social – that’s organic search as well, for example – there are other metrics by which you can assess their success, not just the commercial ones.” Define quality engagement Secondly, he highlights the importance of defining quality engagement. “…if there’s no relationship between the metric and what you’re trying to achieve, it doesn’t tell the story,” he says.”
De-prioritise your commercial metrics content media
0
0
1
 

西法特西法特

More actions