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Village live Fun & entertainment
Jul 30, 2022
In Welcome to the Arts Forum
their own community group purchases on the homepage of their apps. For Internet giants like them, there is definitely no shortage of traffic; then why can’t they be like Dingdong Shopping or Daily Fresh. , direct delivery to home, but also cooperate with the head of the group, can you save about 10% of the commission? Here, the main problem is the second one, the performance cost of each order - the gross profit of fresh food itself is very low, generally around 20%-30%, resulting in a generally low customer unit price of goods; and if it is In the direct-to-home model, the proportion of the performance cost of each b2b data piece will be relatively high, and how do these bigwigs do it? Take Meituan as an example, they will open crazy places near the community: This is not beneficial to the head of the group, because the users of the cell are in the same group, and there are so many sites near the cell, which means that the regional competition is fierce, but for the platform: 1) In this way, the user coverage of the site to the cell can be improved Assuming that there are 1,000 households in a community, the resident population of a community is around 2,000. If it is a single-site model, the general population of a community is around 200, so the user coverage of the community is only 10%, which is a relatively low proportion. ; And this mode of opening more than one cell, although many users of the head of the group will overlap, but the ove
Meituan and Pinduoduo Have Opened an Entrance content media
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